House Passes Artificial Intelligence Bills

Nov 3, 2023

by Liz Gullett

As MLC’s Communications and Social Media Manager, Liz Gullett keeps clients informed and up-to-date on the goings on in Lansing and the Capitol.

The House passed five bills that seek to ensure voters aren’t misled through campaign advertising.

Key Points:

    • It must be disclosed if artificial intelligence (AI) is used in campaign materials.
    • The disclosure applies to candidates for federal, state, or local office, and ballot questions created by or on behalf of a candidate or committee.
    • A first violation would be a misdemeanor, punishable by up to 93 days in jail and/or a fine of up to $1,000, for a second violation the fine rises to $1,500 max, and a third violation would be a felony, punishable by up to two years and/or a fine of up to $2,000.
    • The bills also require disclosure on communication referencing an election, candidate, or ballot question that doesn’t meet the qualified political advertisement requirements. A first violation would be a fine of up to $250 and each violation thereafter could be punished by up to 93 days in jail and/or a fine of up to $1,0000.

Next Steps:

    • The bills were referred to the Senate Elections and Ethics Committee for consideration.

Michigan Legislative Consultants is a bipartisan lobbying firm based in Lansing, Michigan. Our team of lobbyists and procurement specialists provide a wide range of services for some of the most respected companies in America. For more on MLC, visit www.mlcmi.com or connect with us on LinkedIn and Twitter.

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