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Campaign on Recycling Education Kicks-Off

Jun 28, 2019

A statewide educational campaign on what can – and cannot – be recycled began this week. Led by the Department of Environment, Great Lakes, and Energy (EGLE), the goal of the “Know It Before You Throw It” campaign is to promote awareness of cleaner recycling practices to reduce the amount of contaminated materials improperly going into recycling bins. To kick off the campaign, EGLE introduced the Michigan Recycling Raccoon Squad, a six-member team who will serve as EGLE’s education ambassadors.

Additionally, the state wants to double the current recycling rate to 30% by 2025, with the goal of ultimately reaching a 45% annual recycling rate in Michigan. The current rate of 15% is the lowest in the Great Lakes region, and among the lowest in the nation.

Recycling in Michigan is receiving a major boost after the legislature increased EGLE’s funding for recycling from $2 million last year to $15 million in 2019. The extra funds will support development of recycling markets, increase access to recycling opportunities, and reinforce planning efforts to grow recycling at the local level.

For more information on the campaign, please visit RecyclingRacoons.org.

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